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	<title>Danny Brown &#124; Social Media Marketing Blog &#187; us election and social media</title>
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		<title>McCain versus Obama, Twitter-style</title>
		<link>http://dannybrown.me/2008/10/09/mccain-versus-obama-twitter-style/</link>
		<comments>http://dannybrown.me/2008/10/09/mccain-versus-obama-twitter-style/#comments</comments>
		<pubDate>Thu, 09 Oct 2008 02:33:59 +0000</pubDate>
		<dc:creator>Danny</dc:creator>
				<category><![CDATA[Insights]]></category>
		<category><![CDATA[mccain and obama debates]]></category>
		<category><![CDATA[us election and social media]]></category>
		<category><![CDATA[us elections and twitter]]></category>
		<category><![CDATA[us presidential debates]]></category>
		<category><![CDATA[us presidential elections]]></category>

		<guid isPermaLink="false">http://dannybrown.me/?p=387</guid>
		<description><![CDATA[This year's US Presidential election is possibly the most important ever. After eight years of flawed leadership and politics from George Bush, the US is in an economic crisis and its reputation is in shreds worldwide. Yet despite this, the debates continue to see the worst of politics - direct questions receiving roundabout answers and side swerves. I decided to take a look at how the debates might go down if the candidates were limited to answering questions with the 140 character limit of popular social media app Twitter.<p><a href="http://dannybrown.me/2008/10/09/mccain-versus-obama-twitter-style/">McCain versus Obama, Twitter-style</a> originally appeared on <a href="http://dannybrown.me">Danny Brown | Social Media Marketing Blog - The Human Side of Media and the Social Side of Marketing</a> under a Creative Commons license.</p>
]]></description>
			<content:encoded><![CDATA[<p>Although watching the US Presidential Election debates live is often entertaining as well as frustrating (when will politicians ever answer direct questions?), one thing that’s been even more entertaining is the comments made on <a href="http://twitter.com/PressReleasePR">social media site Twitter</a>.</p>
<p><a href="http://dannybrown.me/wp-content/uploads/2008/10/twitter.jpg"><img style=' display: block; margin-right: auto; margin-left: auto;'  class="aligncenter size-medium wp-image-390" title="twitter" src="http://dannybrown.me/wp-content/uploads/2008/10/twitter-300x110.jpg" alt="" width="300" height="110" /></a></p>
<p>Allowing instantaneous feedback on answers given to questions, Twitter’s comment box often proves far more liberating and insightful than the main event. Which got me thinking &#8211; wouldn’t it be more interesting if the real debates were limited to the 140 characters of the Twitter conversation box?</p>
<p><em>Senators McCain and Obama, how will you deal with the Iraq situation? The American public is growing disenchanted with the continued deployment of troops there, with no end in sight. Your strategy?</em></p>
<p>JM: Well, my friends, first I’d like to say that Senator Obama doesn’t know what it&#8217;s like to be in a warzone. My days as a pilot in Vietnam wer</p>
<p>BO: We have to get everyone around the table and talk. We need to show the US is their friend and we need to show it now and work from there.</p>
<p><em>The financial crisis is hitting everyone. What are your solutions to getting the country out of the mire and back on track?</em></p>
<p>JM: Well, my friends, it’s simple economics. My hero Ronald Reagan &#8211; or was it Truman &#8211; once said that to be a country that can offer more than</p>
<p>BO: We have to stop giving tax breaks to the CEO’s and bring the big spenders back into line. Stop the shopping to forget mentality.</p>
<p><em>The environment is a big problem &#8211; how will you deal with the problems we are causing our planet?</em></p>
<p>JM: Can I just go back to my point about Senator Obama not having any war zone experience? You see, my friends, when a man that doesn’t have an</p>
<p>BO: We need to look at incentives to get the brains of our country looking at alternative fuel sources and work with other countries on this.</p>
<p><em>How would you deal with the healthcare issue? Is it not a right to offer healthcare free, or at the very least affordable for all?</em></p>
<p>JM: You know, my good friend John Wayne once told me that being a cowboy wasn’t easy. Let me tell you, my friends, that as a maverick I know o</p>
<p>BO: Of course it’s a right. We&#8217;ll offer help to companies offering proper medical care to employees and go after unethical insurance companies.</p>
<p><em>Finally, if you win the election, what will be your first mandate for the American people?</em></p>
<p><a href="http://dannybrown.me/wp-content/uploads/2008/10/obama-mccain-boxing.jpg"><img style=' float: right; padding: 4px; margin: 0 0 2px 7px;'  class="alignright size-medium wp-image-392" title="obama-mccain-boxing" src="http://dannybrown.me/wp-content/uploads/2008/10/obama-mccain-boxing-282x300.jpg" alt="" width="177" height="189" /></a>JM: You know, the election is a marathon, not a race. And you know what else, my friends? When Senator Obama’s lack of war experience comes to</p>
<p>BO: I would make it my Government’s duty to make America the country it once was, and can be again. A country to be proud of. Thank you.</p>
<p>Okay, so it will never happen &#8211; but is the truncated version any different from the full-on one each week?</p>
<p><em>If you enjoyed this post, please consider leaving a comment and subscribe to my RSS feed or via email to ensure you can enjoy the latest post(s).</em></p>
<p><a href="http://dannybrown.me/2008/10/09/mccain-versus-obama-twitter-style/">McCain versus Obama, Twitter-style</a> originally appeared on <a href="http://dannybrown.me">Danny Brown | Social Media Marketing Blog - The Human Side of Media and the Social Side of Marketing</a> under a Creative Commons license.</p>
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		<title>The Battle for the US Election, Social Media Style</title>
		<link>http://dannybrown.me/2008/10/02/the-battle-for-the-us-election-social-media-style/</link>
		<comments>http://dannybrown.me/2008/10/02/the-battle-for-the-us-election-social-media-style/#comments</comments>
		<pubDate>Thu, 02 Oct 2008 17:24:08 +0000</pubDate>
		<dc:creator>Danny</dc:creator>
				<category><![CDATA[Insights]]></category>
		<category><![CDATA[facebook us election coverage]]></category>
		<category><![CDATA[myspace us election coverage]]></category>
		<category><![CDATA[us election and social media]]></category>

		<guid isPermaLink="false">http://dannybrown.me/?p=180</guid>
		<description><![CDATA[As November 4 and the US Presidential Election looms ever nearer, there&#8217;s a new battle going on for the hearts and minds of the American voters. It&#8217;s not between Barack Obama and John McCain (although they are the two major players in it). No, this battle is between social media giants MySpace and Facebook.
Ever since Facebook broke the 100 million users barrier, the dogfight between them and MySpace has intensified, with each one coming out with new ways to keep [...]<p><a href="http://dannybrown.me/2008/10/02/the-battle-for-the-us-election-social-media-style/">The Battle for the US Election, Social Media Style</a> originally appeared on <a href="http://dannybrown.me">Danny Brown | Social Media Marketing Blog - The Human Side of Media and the Social Side of Marketing</a> under a Creative Commons license.</p>
]]></description>
			<content:encoded><![CDATA[<p><a href="http://dannybrown.me/wp-content/uploads/2008/10/myspace_facebook_calendar1.jpg"><img style=' float: right; padding: 4px; margin: 0 0 2px 7px;'  class="alignright size-thumbnail wp-image-220" title="myspace_facebook" src="http://dannybrown.me/wp-content/uploads/2008/10/myspace_facebook_calendar1-150x150.jpg" alt="" width="150" height="150" /></a>As November 4 and the US Presidential Election looms ever nearer, there&#8217;s a new battle going on for the hearts and minds of the American voters. It&#8217;s not between Barack Obama and John McCain (although they are the two major players in it). No, this battle is between social media giants MySpace and Facebook.</p>
<p>Ever since Facebook broke the 100 million users barrier, the dogfight between them and MySpace has intensified, with each one coming out with new ways to keep their users happy.</p>
<p>(Not counting the forced-upon Facebook redesign, of course, which has split opinions on Facebook considerably).</p>
<p>Therefore, it&#8217;s incredibly zen-like timing that the battle is picking up in the US Presidential Election year. After all, this is a decision that&#8217;s going to impact the world we all live in for the next 4 years. What better opportunity to engage your users and give them something the other site isn&#8217;t?</p>
<p>Looking at Facebook and MySpace, it&#8217;s interesting to see the different approaches they&#8217;re taking. Which one works best, of course, is down to the user and target audience.</p>
<p>MySpace, for example, have set up a special My Debates area in partnership with the Commission on Presidential Debates. Their aim with this is to truly offer an interactive medium for both MySpace users and non-MySpace users alike (an excellent idea).</p>
<p>Entering the My Debates area, users can join interactive forums, watch the live debates between the candidates and even submit questions for the candidates to answer. There are also options to host your own group discussion, as well as print off the key issues that the candidates are using for their campaign voice.</p>
<p>Encouraging visitor interaction, MySpace are also involved in a Town Hall debate on October 7 where questions and views uploaded to the My Debates area will be discussed via a live stream on the site. With MySpace traditionally attracting a younger demographic, their election options offer an invaluable insight into what the new generation of voters would like to see change.</p>
<p>Compare this to Facebook. Unlike MySpace, there is no dedicated option for Facebook users to log into and offer their opinions. Instead, the second-largest social media site has left it to the politicians, their campaign teams and the ordinary Facebook user to start their own discussions or groups &#8211; so, nothing really different from existing discussion groups.</p>
<p>There are some useful applications that Facebook are allowing on the site. One, from <a href="http://www.ecoresearch.net/election2008/facebook">ECOresearch</a>, allows users to cast their vote weekly, as well as taking part in an interactive real-time quiz that discusses the latest updates and news from the campaign trail.</p>
<p>Apart from this, though, and the ability to join your preferred candidate&#8217;s Facebook Election 08 group, there&#8217;s not really a lot on Facebook when it comes to the upcoming election. This seems strange for such a major event that impacts us all. The limited options offered by Facebook are thrown into perspective even more by websites like <a href="http://iftheworldcouldvote.com/">If The World Could Vote</a> which has seen over 104,000 votes from 176 countries so far.</p>
<p>There&#8217;s no doubt that in this particular battle, MySpace wins hands down. Which makes MySpace one to watch for all the candidates looking to see how the younger and more traditional voters are swaying. If the latest graph from the MyDebates area is correct, it doesn&#8217;t make pretty reading for McCain.</p>
<p style="text-align: center;"><a href="http://dannybrown.me/wp-content/uploads/2008/10/myspace-election-debates.png"><img style=' display: block; margin-right: auto; margin-left: auto;'  class="aligncenter size-medium wp-image-185" title="myspace-election-debates" src="http://dannybrown.me/wp-content/uploads/2008/10/myspace-election-debates-300x241.png" alt="" width="300" height="241" /></a></p>
<p style="text-align: left;">If the actual election goes anything like the current social media one, then MySpace and Obama will be sitting pretty while Facebook and McCain will be left to wonder where it all went wrong.</p>
<p><em>If you enjoyed this post, please consider leaving a comment and subscribe to my RSS feed or via email to ensure you can enjoy the latest post(s).</em></p>
<p><a href="http://dannybrown.me/2008/10/02/the-battle-for-the-us-election-social-media-style/">The Battle for the US Election, Social Media Style</a> originally appeared on <a href="http://dannybrown.me">Danny Brown | Social Media Marketing Blog - The Human Side of Media and the Social Side of Marketing</a> under a Creative Commons license.</p>
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