Social Media * Marketing * Influence
Electricity is free, but we pay energy companies to harness it. Water is free, but we pay for the privilege of filtering. Air is free, but we pay for the solution of conditioning it for summers in our homes. Natural gas is free, but we pay for the importance of safety in its use. Oil [...]
We fall into comfort zones easily. We see something that works, or appears to be working, and we settle for that. It’s understandable. After all, experimentation isn’t always fun. It can be hard work. It can backfire – results are never guaranteed. Compare that to the safe and the tried, where we know something has [...]
We’re always battling some kind of balancing act – finances versus wants/needs, further education versus joining the workforce, overtime at work versus time with our families. Sometimes we make the right decisions, sometimes we don’t. This is just as true with our online personas, and how we portray ourselves in our interaction with others. Whether [...]
Danny Brown is Chief Technologist at ArCompany and an award-winning marketer and blogger. His blog is recognized as the #1 marketing blog in the world by HubSpot. Danny is also co-author of Influence Marketing: How to Create, Manage and Measure Brand Influencers in Social Media Marketing.
All content by Danny Brown is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 2.5 Canada LicenseDanny Brown is Chief Technologist at ArCompany and an award-winning marketer and blogger. His blog is recognized as the #1 marketing blog in the world by HubSpot. Danny is also co-author of Influence Marketing: How to Create, Manage and Measure Brand Influencers in Social Media Marketing. [Read More…]