Three Years and Counting at DannyBrown.me

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Three

Three years ago today, I posted the first article on this blog. It was a pretty simple piece – short, and more of an overview of what to expect in the days ahead.

Three years later, and it’s interesting to look back and see how I’ve changed in that time, both in style and in views on a variety of topics. While I’ve been blogging on and off since 1999, this blog is the one that I’ve made my own, if you like (with you guys playing a huge part, obviously).

So, if you’ll allow me, I’d like to take a little look back at some of the changes, and see how things have developed since that little post back on September 30, 2008.

It Takes Time to Find Who You Are

When I first started on here, I had a different “voice” than the one I have today. Okay – let me rephrase that; I was probably guilty of trying to please too many, as opposed to pleasing myself first.

I’d write some posts with nothing but traffic in mind, or the approval of certain folks in mind (although I wasn’t averse to calling out even back then!), when I should have been writing what was in my head instead. That’s not to say that I didn’t care about what was in the posts – far from it.

But, naively perhaps, these posts seemed to be going with the popular point of view, as opposed to having the balls to disagree with other stuff I was reading because it belonged to someone from the “in-crowd”.

My, how times have changed…

I’m not sure what the tipping point was. Heck, I’m not even sure there was a specific tipping point – perhaps I just got tired of reading lameness, or felt there had to be a better way. Either way, I’m a lot happier now than I was in my early days on here.

If there’s something I’ve learned from that time that I hope you can, it’s that it’s always – always – better to write for you first, and everyone else second. Be true to you, and you’ll be true to your readers.

People Come And Go And That’s Okay

As bloggers, we often put a lot of stock into numbers. Readers; visitors; subscribers; social shares; comments, etc. And there’s nothing wrong with that – after all, we all like to see that the blood, sweat and tears that goes into our blog is worth it, and social proof from numbers is a great way to see this.

Yet we can let these numbers become too important, and that can see us lose sight of who we are and what we want to say.

Instead of writing naturally – and being better bloggers because of it – we begin to look at subscriber counts, and fret when we lose readers. We wonder whether we should be writing differently, or going for list posts as opposed to thoughtful ones.

But we need to stop thinking this way – because at the end of the day, the numbers are meaningless if they’re false.

Silly numbers

If you’re writing a post just to get X amount of retweets, or Facebook shares or whatever, you’re probably straying from why you wanted to blog in the first place.

Anyone can write for traffic – but writing for validity and genuine thought? That’s the gold right there.

Besides, there are a ton of reasons readers won’t like your blog – celebrate them, and allow that freedom to let you hang out with people that actually care and want to be with you, as opposed to those who’re just looking for the easy stuff.

It took me a while to realize it but damn, it’s liberating!

It All Comes Back to Being a Person

When I first started blogging many years ago, I wrote about anything and everything – technology, video games, favourite actresses, TV shows, and much, much more. There was no real rhyme or reason to my various blogging endeavours back then – just a desire to write.

One thing I do recall, though, is that because of that scattered approach, I never really let the topics get in the way of who I was – I simply wrote what I was feeling, and that was it.

Jump forward to September 2008, and perhaps the first 8-12 months of this blog, and for whatever reason, I seemed to get mired in the technology and platforms as opposed to what people could do behind them.

Ironic, really, given the goals that I laid out in my first post.

I’m not sure why this happened – perhaps I felt that was the approach I needed to take, or perhaps I was suckered into thinking that’s what people wanted to read (it’s what the most popular blogs were doing, after all).

But, as I’ve found out time and time again, and not just from blogging, people connect more with stories of real people, doing real things, with real results. And that’s what turns my blogging mind on, if you like – being genuine over generic, either from a writing or reading standpoint.

Simply put, being a human being and offering your frailties as well as your perfection (or perceived perfection, since no-one is perfect, not even Batman).

Everyone Has Different Favourites

Sometimes you write a post and you think, “Damn, I nailed that!” – and then no-one reads it! Or, if they do, they don’t let you know, since you don’t get any comments or your social shares are way below some of your other posts.

Again, it boils back to the numbers mindset and why we need to get out of that – because at the end of the day, it doesn’t really matter. What we might think is some of our best work can be seen as lame by everyone else, or vice versa.

And that’s natural – we all react to different things in different ways. We all have different emotional switches – and that’s okay. It’s what makes us an individual – and that carries across into blogging as well.

So, don’t worry if you feel some of your best work has been bypassed, or some of your favourite posts have disappeared with a whimper instead of a bang. As long as you’ve enjoyed writing it, and garner pleasure and satisfaction from it, that’s all that really matters at the end of the day. And there’s always tomorrow to start anew.

Tomorrow

Besides, blog posts are evergreen by nature – there will always be someone that finds your masterpiece. And if it can touch just one single person and make their life better because of it, that’s a million times more satisfying than a thousand retweets or Facebook Likes.

Having said that, hehe… here are some of the posts I’ve been most proud of here, whether they’ve been read or not:

  • The Kids Are Alright – because a community came together and made some very ill kids extremely happy. Thank you.
  • You Don’t Have to Die to Live – because opening up about my suicide attempt helped others open up too.
  • Pale Blue Dots – because it’s just a simple post with a simple message that seemed to connect.
  • Response to Barbara Talisman – because it was an amazing show of how people can care about something they’re emotionally invested in.
  • Virtual Stalking – because it encouraged people to speak up and take action.
  • Could This Be Your Child? – because it made for uncomfortable reading on a rarely-discussed topic and a thoughtful discussion in the comments.
  • A-Listers Behaving Badly – because this guest post was the most commented on here for a reason, and helped bring the protagonists together in agreement.

So there we have it – three years of change, evolution and learning.

It’s been a fun ride so far, and it wouldn’t have been anything like it has been without you. It doesn’t matter if you’re a one-time reader; an infrequent commenter; a long-time subscriber or otherwise – every word you read means the world to me, and I sincerely appreciate you coming here as opposed to anywhere else you could be at that given time.

I hope you’ve enjoyed the ride so far, and here’s to many more together in the years to come.

Happy anniversary – thanks for allowing me to have it!

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About Danny

Danny Brown is Chief Technologist at ArCompany, helping clients turn social media intelligence into business results. He’s the co-author of Influence Marketing: How to Create, Manage and Measure Brand Influencers in Social Media Marketing, described as "the book that will change the way we do business today." He’s an award-winning marketer whose delivered results for organizations like Microsoft Canada, BlackBerry, FedEx, Ford Canada and LG Electronics, and his blog is recognized as the #1 marketing blog in the world by HubSpot.

244 comments
Danny Brown
Danny Brown

Thanks, Penney, and so glad to have you there :)

Danny Brown
Danny Brown

Thanks, Penney, and so glad to have you there :)

Penney Fox
Penney Fox

I appreciate the warm welcome into your community! BTW - I dig the accent :)

Penney Fox
Penney Fox

I appreciate the warm welcome into your community! BTW - I dig the accent :)

Penney Fox
Penney Fox

LOVE it -- Happy anniversary and so glad to find your community!

Penney Fox
Penney Fox

LOVE it -- Happy anniversary and so glad to find your community!

Brett Borders
Brett Borders like.author.displayName 1 Like

Congrats on 3 solid, awesome years Danny! Blogging and the 24/7 lifestyle that goes with it is tought to maintain!

Brett Borders
Brett Borders

Congrats on 3 solid, awesome years Danny! Blogging and the 24/7 lifestyle that goes with it is tought to maintain!

DannyBrown
DannyBrown

@Brett Borders Cheers, Brett, appreciate that sir, and hope all is well with you!

easyP
easyP

@Brett Borders "Blogging and the 24/7 lifestyle that goes with it is tough to maintain!" Agreed Brett but it has taken its tolll... Danny is only 28! There's always a price to pay, always. LOL

DannyBrown
DannyBrown

@easyP@Brett Borders Scotch and blogging will do that...

Marya | Writing Happiness
Marya | Writing Happiness

I spent the last two hours reading this post. Only because every time I get to a link, it takes me away from the page and then I return in 10 minutes or so... feeling highly satisfied. :) It's great getting to know you better Mr Brown. Congrats on hitting the 3. At what age did you take off? Hope the run continues for many, many years to come. Cheers

DannyBrown
DannyBrown

@Marya | Writing Happiness Hey there Marya, glad you found the other stuff enjoyable too, and here's to more shared conversations. :)

Marya | Writing Happiness
Marya | Writing Happiness like.author.displayName 1 Like

I spent the last two hours reading this post. Only because every time I get to a link, it takes me away from the page and then I return in 10 minutes or so... feeling highly satisfied. :) It's great getting to know you better Mr Brown. Congrats on hitting the 3. At what age did you take off? Hope the run continues for many, many years to come. Cheers

ExpatDoctorMom
ExpatDoctorMom like.author.displayName 1 Like

Happy Anniversary Danny! I think all of what you said rings true for many of us. In this first year, I have definitely been "finding my voice". I had someone edit the first 4 articles I wrote along with a couple static pieces... She took a lot of what makes me ME out of those posts. Now I know better :) and haven't used an editor since.

Will look forward to reading your favorites which I haven't already read!

Rajka

ExpatDoctorMom
ExpatDoctorMom

Happy Anniversary Danny! I think all of what you said rings true for many of us. In this first year, I have definitely been "finding my voice". I had someone edit the first 4 articles I wrote along with a couple static pieces... She took a lot of what makes me ME out of those posts. Now I know better :) and haven't used an editor since. Will look forward to reading your favorites which I haven't already read! Rajka

DannyBrown
DannyBrown

@ExpatDoctorMom Hey there Rajka, It's funny - we want to be the best we can be, and then we entrust others to take that out of us. What the deuce? :)

Craig McBreen
Craig McBreen

Danny, Well, I'm late to the party, Mr. Brown, but I just wanted to add my two cents. I remember reading your "You Don’t Have to Die to Live" post, but I had to go back and read it again. That is just one of THOSE posts for a variety of reasons. Among them, being genuine and offering your frailties. Having the guts to reveal yourself to the world like that, and just connecting with people with a real story. You sure connected with me, but there was also a strong bit of inspiration there at the end. Back to the main post. I needed to read this today. As I speed ahead with plans for my blog, I seem to forget about everything else, including one of the reasons I wanted to do this in the first place. Enjoyment. That's right. I think I'm staying on track and having a bit of fun, but there are so many ways to go, it's easy to see how you could quickly become a rudderless ship in the dark. Your reminder to just be genuine. That "people connect more with stories of real people, doing real things, with real results," Is a damn good message. Also, I'm struggling with a few posts, well, because I'm already wondering if I might piss a few people off. You do that all the time, right? :) And look where you are :) but I've heard that Scotsmen do not take any shite! Going back and reading through some of your posts reminds me to be my authentic self, and it's okay to deviate from your core, niche, ... whatever, every once in a while, … or maybe quite often :) Anyway, I think I've mentioned how I feel about you as a blogger in a post or two. I certainly plan on hanging around this place for a while. Congratulations on the big 3!

FrankDickinson
FrankDickinson

@Craig McBreen In my estimation Craig - that post from Danny - is one of the best I have ever read - anywhere. period.

DannyBrown
DannyBrown

@Craig McBreen Hey there Craig, That's the easy danger, isn't it? The running ahead because you have so many ideas, and then running out of steam because you implemented all at the same time? Gah, inspiration, you cruel beast! ;-) The way I look at posts that will piss people off is exactly the same way I look at decisions I make in life - will it hurt the person involved? We can all have professional and respectful discourse, and sure, piss folks off because we question their knowledge or motives. But hurting someone just for the sake of your satisfaction? Not really worth it. So if you can write the post and make your point, and are ready for the fact that you're going to probably take some heat - and do it without hurting - then I say go for it. Cheers, sir - always a pleasure!

Craig McBreen
Craig McBreen

@DannyBrown Hey Danny. A cruel beast, indeed! ;-) There is overwhelming, exciting and crazy too, but that's a good thing. Just want to make a point and just formulating a post now, really, but I'm holding this off for a bit. Still trying to get my "sea legs" :) Thanks for the advice, as always.

Craig McBreen
Craig McBreen like.author.displayName like.author.displayName 2 Like

Danny, Well, I'm late to the party, Mr. Brown, but I just wanted to add my two cents.

I remember reading your "You Don’t Have to Die to Live" post, but I had to go back and read it again. That is just one of THOSE posts for a variety of reasons. Among them, being genuine and offering your frailties. Having the guts to reveal yourself to the world like that, and just connecting with people with a real story. You sure connected with me, but there was also a strong bit of inspiration there at the end.

Back to the main post. I needed to read this today. As I speed ahead with plans for my blog, I seem to forget about everything else, including one of the reasons I wanted to do this in the first place. Enjoyment. That's right. I think I'm staying on track and having a bit of fun, but there are so many ways to go, it's easy to see how you could quickly become a rudderless ship in the dark. Your reminder to just be genuine. That "people connect more with stories of real people, doing real things, with real results," Is a damn good message.

Also, I'm struggling with a few posts, well, because I'm already wondering if I might piss a few people off. You do that all the time, right? :) And look where you are :) but I've heard that Scotsmen do not take any shite!

Going back and reading through some of your posts reminds me to be my authentic self, and it's okay to deviate from your core, niche, ... whatever, every once in a while, … or maybe quite often :)

Anyway, I think I've mentioned how I feel about you as a blogger in a post or two. I certainly plan on hanging around this place for a while.

Congratulations on the big 3!

Danny Brown
Danny Brown moderator like.author.displayName 1 Like

@Craig McBreen Hey there Craig,

That's the easy danger, isn't it? The running ahead because you have so many ideas, and then running out of steam because you implemented all at the same time? Gah, inspiration, you cruel beast! ;-)

The way I look at posts that will piss people off is exactly the same way I look at decisions I make in life - will it hurt the person involved? We can all have professional and respectful discourse, and sure, piss folks off because we question their knowledge or motives.

But hurting someone just for the sake of your satisfaction? Not really worth it. So if you can write the post and make your point, and are ready for the fact that you're going to probably take some heat - and do it without hurting - then I say go for it.

Cheers, sir - always a pleasure!

Craig McBreen
Craig McBreen like.author.displayName 1 Like

@Danny Brown Hey Danny.

A cruel beast, indeed! ;-)

There is overwhelming, exciting and crazy too, but that's a good thing.

Just want to make a point and just formulating a post now, really, but I'm holding this off for a bit. Still trying to get my "sea legs" :)

Thanks for the advice, as always.

ab2bc
ab2bc

So you're 3 years old... Happy Birthday Danny! God... I remember when I was 3, life was so much easier. Getting fed, making dukie in my pants -geez, I hope I was more trained at that age! [giggle] All joking aside, there is much to be said for change, but the changes mean nothing compared to taking action to change. Moving from a comfort-zone is a breaking point that creates the ability to evolve and become fluid... which it is obvious you have accomplished. My best to you DB! Be Well, Just B

DannyBrown
DannyBrown

@ab2bc Hey there mate, Well, I have a little 17-month old boy, so I have a good teacher... ;-) The best decision I ever made was to "not care". Yes, I completely respect and am grateful to everyone who comes here to read, share, comment, etc. But if someone doesn't like what I offer, that's cool - I'm not going to beat myself up if they want to go elsewhere, because I'd rather them be happy there than unhappy here. Very freeing. :)

ab2bc
ab2bc like.author.displayName 1 Like

So you're 3 years old... Happy Birthday Danny!

God... I remember when I was 3, life was so much easier. Getting fed, making dukie in my pants -geez, I hope I was more trained at that age! [giggle]

All joking aside, there is much to be said for change, but the changes mean nothing compared to taking action to change. Moving from a comfort-zone is a breaking point that creates the ability to evolve and become fluid... which it is obvious you have accomplished.

My best to you DB!

Be Well,

Just B

Danny Brown
Danny Brown moderator

@ab2bc Hey there mate,

Well, I have a little 17-month old boy, so I have a good teacher... ;-)

The best decision I ever made was to "not care". Yes, I completely respect and am grateful to everyone who comes here to read, share, comment, etc. But if someone doesn't like what I offer, that's cool - I'm not going to beat myself up if they want to go elsewhere, because I'd rather them be happy there than unhappy here.

Very freeing. :)

margieclayman
margieclayman

Well happy birthday, Danny! As community manager at 12most, I am legally obligated to take issue with your efforts to contrast list posts with thoughtful posts. Shame on you, sir! Ok, I think that should keep Sean and Dan satisfied. I wish you had had this anniversary last year so I could have read it when i was a wee baby blogger. Boy are there discouraging times in the first 6 months to a year, and sometimes longer. It is kind of torturous to finally start getting traction only to experience that first big dip, with no explanation for why you rose or fell. That sense of discouragement is still fresh in my mind, and I write often times so that people going through that bummerific stuff will keep hope. Meanwhile, I pull strength from people who kick my butt, like, say, you. Anniversary smushes, good sir. Keep it coming.

DannyBrown
DannyBrown

@margieclayman Haha, consider me suitably chastised, miss... You know the great thing about being a "baby blogger" - you can often find your voice without having anyone come to your house with angry pitchforks looking to burn your damned views out of you. ;-) I read your blog, Margie - I think you're doing more than okay on being the real deal, miss. :)

margieclayman
margieclayman

@DannyBrown well thanks, Danny. Coming from you that means a lot! :)

margieclayman
margieclayman like.author.displayName 1 Like

Well happy birthday, Danny!

As community manager at 12most, I am legally obligated to take issue with your efforts to contrast list posts with thoughtful posts. Shame on you, sir!

Ok, I think that should keep Sean and Dan satisfied.

I wish you had had this anniversary last year so I could have read it when i was a wee baby blogger. Boy are there discouraging times in the first 6 months to a year, and sometimes longer. It is kind of torturous to finally start getting traction only to experience that first big dip, with no explanation for why you rose or fell.

That sense of discouragement is still fresh in my mind, and I write often times so that people going through that bummerific stuff will keep hope. Meanwhile, I pull strength from people who kick my butt, like, say, you.

Anniversary smushes, good sir. Keep it coming.

Danny Brown
Danny Brown moderator

@margieclayman Haha, consider me suitably chastised, miss...

You know the great thing about being a "baby blogger" - you can often find your voice without having anyone come to your house with angry pitchforks looking to burn your damned views out of you. ;-)

I read your blog, Margie - I think you're doing more than okay on being the real deal, miss. :)

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  1. [...] Three Years and Counting at DannyBrown.me originally appeared on Danny Brown | Social Media Marketing Blog – The Human Side of Media and the Social Side of Marketing under a Creative Commons license.   If you enjoyed this article, please consider sharing it! [...]

  2. [...] and engage with you. Yesterday, I read a blog post from Danny Brown where he was talking about his three year anniversary with his blog and his transformation he has taken over the last three years. It was all about [...]

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